Finding the balance

Finding the balance

BRANDING CENTRAL COAST & SYDNEY VIEW ALL ARTICLES Gone are the days of design for the sake of pretty pictures. Without a mix of strategy and creative execution, a brand simply lacks substance. In the market that brands live in today, it is increasingly difficult...
Budgeting for marketing

Budgeting for marketing

MARKETING CENTRAL COAST & SYDNEY VIEW ALL ARTICLES Would you know what an appropriate marketing budget is for your business? More importantly, what should you spend on marketing to get the results you are looking for. Marketing budgets are an intricate part of any...
Customers First with NDIS

Customers First with NDIS

NOT-FOR-PROFIT BRANDING CENTRAL COAST & SYDNEY VIEW ALL ARTICLES With the introduction of National Disability Insurance Scheme (NDIS), the focus has switched from providers to customers. With the rollout of the National Disability Insurance Scheme, the consumers...
What is a Brand

What is a Brand

What is a Brand “A Brand is more than a name or logo. It is a promise and a contract with every customer with whom you are dealing” Sir Richard Branson A brand is not what you say it is. It is what your consumers says it is. Each consumer creates his or her own...
Good Relationships

Good Relationships

Good Relationships Having good relationships in your business, makes our working days so much more fun. When you own your business, there are so many responsibilities in addition to the actual products and services you supply. You also have to be on top of finance,...